Supporting Skin from Within

One of the biggest shifts in my routine has been incorporating daily supplements that support both skin and gut health. I take Garden of Life Collagen Peptides with my kefir matcha in the morning, along with Ionic Minerals Silica, Source Naturals “Wellness Formula” and “Essential Enzymes,” Wholesome Wellness Grass-fed Beef Liver, Coconut Cult probiotics, Lemme “Fiber” and “Creatine,” and Drink Sprinter K2O Electrolytes.

Collagen supplements may help support skin elasticity and hydration over time, while silica plays a role in collagen formation. Gut health is just as important, probiotics and fermented foods like kefir can support a balanced microbiome, which is linked to reduced inflammation and clearer skin. Digestive enzymes help your body properly absorb nutrients, ensuring your skin actually benefits from what you’re eating

Daily Movement

Movement has been one of the most noticeable changes for both my body and my skin. After completing Pilates by Izzy 25-Day Challenge Season 1, I saw improvements not just physically, but mentally. Staying consistent with movement helps increase blood flow, which delivers oxygen and nutrients to the skin, contributing to a more radiant complexion.

I also aim for at least 10,000 steps a day. Walking regularly can help reduce puffiness, support circulation and lower stress levels, all of which play a role in how your skin looks and feels. What I love most is that the routine is flexible, you can adjust intensity based on your level while still seeing results.

Balanced Eating & Hydration

Exercise naturally made me more mindful of how I fuel my body. Instead of strict dieting, I focus on balanced meals - prioritizing protein, reducing unnecessary snacking and giving my body time to properly digest, especially at night.

Hydration is another non-negotiable. I aim for at least 80 oz of water daily, often more. Proper hydration supports skin elasticity, helps maintain the skin barrier and contributes to a brighter, more balanced complexion. When paired with nutrients like electrolytes and creatine, hydration can also support cellular function and recovery.

Simplifying My Skincare Routine

Through consistently using up products and being more intentional, I’ve learned that less really is more when it comes to skincare. Sticking to products that I know work well for my skin has helped reduce irritation and strengthen my skin barrier.

Overloading your skin with too many actives or constantly switching products can lead to sensitivity and inflammation. A simple, consistent routine allows your skin to maintain balance and function more effectively.

Prioritizing Sleep for Skin Barrier

One of the most overlooked habits for better skin is sleep. Getting at least 7-8 hours each night allows your body to repair and regenerate.

During sleep, your skin increases collagen production, repairs damage and reduces inflammation. Lack of sleep, on the other hand, can contribute to dullness, breakouts and a weakened skin barrier. Prioritizing rest has made a noticeable difference in how refreshed and balanced my skin looks.

Consistency is the Real Glow-Up

Improving your skin doesn’t require a complete lifestyle overhaul, it’s about building habits that support your body consistently over time. From movement and nutrition to sleep and simplified skincare, each small change adds up. When your routine works with your body instead of against it, healthy, glowy skin becomes a natural result rather than something you have to chase.

What daily habit has made the biggest difference in your skin?

Your Eyes, Your Routine

Choosing between an eye cream, gel or serum depends on your skin type, concerns and routine preferences. Luckily, you don’t have to pick just one. Many people rotate between products for day and night, or even layer them for added benefits. The key is to be consistent and gentle, this delicate area thrives on thoughtful care.

What are the top concerns you have about your under-eye area, and how can your daily routine be adjusted to support those specific needs?

This edition of Skin Suite spotlights Leslie Tessler of Hanni, Tish Thompson of LYS Beauty and Gucci Westman and David Neville of Westman Atelier - three forces shaping a more intentional, inclusive and elevated approach to modern beauty.

Leslie Tessler

What happens when body care gets the same attention as skincare? Leslie Tessler answered that question with Hanni, a brand built on the idea that caring for your body should feel just as indulgent and effective as caring for your face.
Frustrated by products that felt sticky, time-consuming or forgettable, Tessler created Hanni in 2021 to simplify the body care experience. Her approach is rooted in ease: streamlined routines, elevated textures and formulas that deliver visible results without extra effort.

Hanni’s standout products like the Splash Salve and Shave Pillow transform everyday routines into something sensorial and luxurious. But beyond the aesthetic, the brand is deeply committed to safety and sustainability - restricting over 2,700 potentially harmful ingredients, conducting clinical sensitivity testing and prioritizing recyclable materials like aluminum.

Milestones of Success

• 2021: Hanni launches with a focus on simplifying bodycare routines.

• The brand gains traction through award-winning products and strong DTC growth.

• Hanni partners with sustainability initiatives like 1% for the Planet and achieves Plastic Negative certification.

• To date, Hanni has helped divert 173,000+ lbs of plastic waste and offset over 220,000 lbs of CO2e emissions through environmental initiatives.

Tisha Thompson

Tisha Thompson didn’t just launch a makeup brand, she challenged the standards of clean beauty. With LYS Beauty, she created a space where inclusivity, performance and accessibility coexist.

As a Black-owned brand founded in 2021, LYS was built to serve a multicultural audience often overlooked in the clean beauty space. Thompson’s expertise in complexion products led to viral hits like the Triple Fix Skin Tint and No Limits Cream Bronzer, proving that clean formulas can deliver both shade range and performance.

But LYS is more than a product, it’s philosophy. Rooted in self-love and affirmation, the brand encourages individuality over perfection. Every formula is vegan, cruelty-free and aligned with Sephora Clean standards, while still remaining accessible in price.

Milestones of Success

• 2021: LYS Beauty launches at Sephora as one of the first Black-owned clean makeup brands carried by the retailer.

• The brand quickly gained viral traction on TikTok for its inclusive shade range and affordable pricing.

• Hero products like the Triple Fix Skin Tint consistently rank among top-rated complexion products on Sephora.

• LYS continues expanding its product range while maintaining Sephora Clean certification standards.

Gucci Westman & David Neville

Before “skin-first makeup” became a movement, Gucci Westman was already defining it. With decades of experience as a world-renowned makeup artist, she co-founded Westman Atelier with her husband, David Neville, in 2018 to create products that do more than enhance, they actively improve the skin.

At the heart of the brand is a philosophy of performance without compromise. Each product combines high-quality pigments with skincare-grade ingredients, resulting in formulas that feel as luxurious as they are effective. Cult favorites like the Baby Cheeks Blush Stick and Face Trace Contour Stick embody this balance of effortless application and refined results.

Westman Atelier’s commitment extends beyond formulation. With a strong focus on ingredient transparency, sustainability and partnerships with organizations like Pact Collective, the brand approaches beauty with both intention and responsibility.

Milestones of Success

• 2018: Westman Atelier launches, pioneering the skin-first luxury makeup category.

• The brand gains industry recognition for its minimalist, high-performance product edit.

• Products like Baby Cheeks Blush Stick and Face Trace Contour Stick achieve cult status among makeup artists and luxury consumers.

• Westman Atelier partners with sustainability organizations like Pact Collective to reduce packaging waste.

A New Standard in Beauty

As beauty continues to evolve, the most impactful brands are no longer confined to a single category, they’re redefining how we approach our routines entirely. From elevated body care to inclusive clean makeup and skin-first formulations, these founders are proving that innovation lies in both intention and execution. Their success reflects a larger shift toward products that not only perform, but resonate - blending results, experience and purpose into the future of beauty.

What matters more to you in beauty today: performance, ingredients, or brand values?

Glow, Locked In

Face Oils aren’t a one-size-fits all magic potion but when chosen wisely and applied correctly, they can transform your skincare routine from functional to indulgent. Think of them as the protective topcoat for your skin to lock in hydration, strengthen your barrier and leave you with that elusive, lasting glow. Whether you’re new to oils or looking to level up your skincare, remember: it’s all about choosing the right oil for your skin and using it at the right time.

Which skin concerns would you want a face oil to address for you?

When a reformulation is announced, it’s hard not to want to run to the store and buy back-ups. While stocking up can make sense in some situations, it can also come with downsides.

Understanding why reformulations happen can help you decide when it’s worth buying extra and when it might be better to move on.

Why Beauty Brands Reformulate Products

Ingredient Regulations Change

Regulatory bodies frequently update ingredient safety guidelines. When this happens, brands may have to adjust formulas to stay compliant. Even small regulatory updates can force brands to modify their entire formula.

Ingredient Supply Issues

Some ingredients become harder or more expensive to source. Supply chain disruptions, environmental factors or sustainability initiatives can push brands to find alternative ingredients.

Technology Improves

Skincare science evolves quickly. Brands often update formulas to include newer ingredients or delivery systems that may improve performance.

Consumer Preferences Shift

Beauty trends influence formulas. Consumers today often prefer fragrance-free formulas, simpler ingredient lists and “clean” beauty standards. To stay competitive, brands may reformulate products to meet these expectations.

When It’s Worth Stocking Up on Beauty Products

When news breaks that a favorite product is being reformulated, or worse… discontinued, beauty lovers often rush to buy backups. It’s easy to understand why. As creatures of habit, many of us hold on tightly to our holy grail products and hesitate to try something new when we already know what works. Even the smallest formula tweaks can change how a product feels, absorbs or performs on the skin. And for many people, past reformulations have been disappointing.

When Stocking Up Can Make Sense

If you know your favorite product is being discontinued, it may be worth buying a backup or two. It likely won’t come back in stock, and if it does, it may return with a different formula or lower quality. Stocking up can also make sense if you know the formula works perfectly for your skin and the product has a longer shelf life.

When Stocking Up Isn’t Worth It

That said, stocking up too much can backfire. Skincare products don’t last forever, especially formulas that contain active ingredients, antioxidants or sunscreen filters. Buying too many backups can easily lead to expired or wasted products. Your skin can also change over time due to hormones, environment or routine shifts, meaning something that works perfectly today might not work a year from now. And sometimes, reformulations actually improve a product by making it more stable, effective or gentle.

How to Decide What to Do

If a product you love gets reformulated, it’s worth taking a moment before panic-buying. Look at whether the ingredient list changed significantly, consider how long the product typically lasts in your routine and think about whether good alternatives already exist. In many cases, the smartest move is simply trying the updated version first, you might end up liking it just as much, if not more.

The Life Cycle of Beauty Products

While reformulations can be frustrating when a favorite product changes, they’re often driven by regulation, innovation or evolving consumer needs. Whether stocking up makes sense depends on your personal needs, but doing so thoughtfully can help you avoid wasted products and unnecessary spending.

Which reformulated or discontinued beauty product would you repurchase if you could?

Why Consistency is Key

Consistency is key when it comes to moisturizing. Regular use helps support the skin barrier, maintain hydration and improve overall skin texture over time. Rather than frequently switching products, sticking with a moisturizer that suits your skin type often leads to better results. Hydration is the foundation of healthy skin, and understanding how humectants, emollients and occlusives work together can help you choose products that effectively support your skin’s natural barrier. With the right moisturizer and consistent use, maintaining hydrated, balanced skin becomes much simpler.

How does your moisturizer change between seasons or climates?

Inflammation, stress hormones and digestion all influence your skin. Certain teas contain compounds that may help support you internally. While tea isn’t a cure for acne or aging, research suggests some varieties may help support clearer, calmer and more resilient skin over time.

7 Best Teas for Skin Health

1. Green Tea

Green tea is one of the most researched tea for skin benefits. It’s rich in catechins, especially EGCG (epigallocatechin gallate), a powerful antioxidant studied for its anti-inflammatory and oil-regulating effects. Some research suggests green tea may help reduce excess sebum production, which plays a role in acne.

Best for: Acne-prone or Oily skin types

2. Spearmint Tea

Spearmint tea has gained attention for its potential impact on androgen levels. Elevated androgens are often linked to hormonal breakouts, particularly along the jawline. Small human studies suggest spearmint tea may help reduce free testosterone levels, which may support clearer skin in some individuals.

Best for: Hormonal Acne or PCOS-related breakouts

3. White Tea

White tea is minimally processed and high in antioxidants. Laboratory research suggests it may help protect collagen and elastin from breakdown caused by oxidative stress. While human skin-specific studies are limited, its antioxidant profile makes it a strong contender for long-term skin support.

Best for: Preventative anti-aging support

4. Hibiscus Tea

Hibiscus tea is rich in vitamin C and anthocyanins, both known for antioxidant activity. Vitamin C plays a role in collagen production, which supports firmness and elasticity. Although drinking hibiscus won’t replace topical vitamin C, it can support your overall antioxidant intake.

Best for: Dull or tired-looking skin

5. Chamomile Tea

Chamomile tea is widely used for relaxation and improved sleep, which is when the skin undergoes repair processes. It also contains anti-inflammatory compounds that may support overall skin calmness.

Best for: Stressed-related breakouts or redness.

6. Rooibos Tea

Rooibos is naturally caffeine-free and rich in antioxidants like aspalathin and quercetin. While most skin research focuses on application, its antioxidant content may support overall skin health internally.

Best for: Sensitive or reactive skin types

7. Dandelion Root Tea

Dandelion root tea is traditionally used to support digestion and liver function. While “detox” claims are often overstated in wellness culture, digestive health does play a role in skin clarity. Supporting gut function may indirectly support skin balance in some individuals.

Best for: Skin concerns linked to digestive imbalance.

How Long Does It Take to See Skin Changes?

Tea works subtly. They can take several weeks of consistent use to see change.

For best results:

• Drink 1-2 cups daily

• Stay consistent for at least 4-6 weeks

• Pair with a balanced diet, hydration and proper skincare

Tea should complement, not replace, medical treatment for acne or skin conditions.

Small Daily Rituals, Long-Term Glow

Clear, glowy skin is rarely about one miracle product. It’s about supporting your body consistently. If you’re starting with one tea, green tea has the strongest research backing for skin-related benefits. For hormonal breakouts, spearmint may be worth trying. The key is choosing the tea that aligns for your skin concerns and making it part of your daily ritual.

What changes have you seen in your skin when improving hydration?

Slow and Steady Wins the Glow

Retinol can feel overwhelming at first but when introduced with care and patience, it becomes one of the most powerful tools in your skincare routine. It’s about being consistent, supportive and responsive to your skin’s needs. Remember: healthy skin doesn’t have to mean perfect skin. It just needs to be cared for with intention.

How does your current skincare routine support the long-term relationship you want to have with your skin?

From Campaign to Consumer is a series where I break down the campaign, the promise behind it and how the product actually performs in real life.

Rhode Snow Club

The Rhode Snow Club campaign centered around an après-ski, winter resort aesthetic, complete with snow, cozy visuals and a full brand immersion experience. It’s easily one of Rhode’s strongest campaign photoshoots to date. The brand leans into this seasonal aesthetic every winter and it works. There’s something about the snow, the minimal styling and the cold-weather skincare angle that feels instantly aspirational.

What stood out to me most was how fully realized the campaign felt. This wasn’t just a product launch… it was an experience.

From the Testing Panel to Pop-Up Experience

Before the public launch, Rhode sent samples of the new Caffeine Reset Sculpting Cream Mask and Peptide Lip Boost Plumping Lip Mask to their testing panel. What I appreciated here was that the panel included both influencers and loyal customers, allowing the brand to gather feedback from different segments of its community.

Shortly after, Rhode announced a pop-up at a ski resort in Montana, inviting consumers to step into the wintery world of Rhode and shop the new products before their official launch. The pop-up ran from February 4th through February 8th, with the full product launch following on February 9th.

During the same weekend, a select group of influencers was invited to experience the resort and document the trip. Brand trips like this are always interesting to watch, not just for the content, but for how brands translate their identity into a physical, immersive environment. It reinforces the idea that a brand is more than its products, it’s about how it makes you feel.

Campaign vs Reality

Caffeine Reset Sculpting Cream Mask

The Caffeine Reset Sculpting Cream Mask is a rinse-off mask designed to wake up tired skin, help reduce puffiness and leave the skin feeling smoother and lightly hydrated.

Personally, I’m cautious when it comes to trying new skincare. I have sensitive skin, and after the Peptide Glazing Fluid caused breakouts for me, I’m always hesitant with Rhode’s skincare launches. That said, I’ve had much better luck with their more “makeup-y” products, like their lip products and blushes, which don’t irritate my skin.

More recently, I’ve been using the Barrier Butter Intensive Moisture Balm and Glazing Mist, both of which have worked well for me so far and give my skin a healthy glow.

Because of my sensitivity, I haven’t tried the Caffeine Reset Mask yet. I’ll need to see more long-term reviews before deciding whether to purchase. When I first heard about the product, it reminded me of the Clarins Cryo-Flash Cream Face Mask, which I love but at a significantly higher price point. The Caffeine Reset Sculpting Cream Mask feels like a more affordable alternative and it’s something I’m considering once I finish my Clarins Cryo-Flash Cream Face Mask.

Peptide Lip Boost

The Peptide Lip Boost Plumping Lip Mask is a thick, balmy lip mask designed to deliver instant plumping while also supporting long-term lip volume.

This product, I love.

I have the Sugarmint scent, which has a subtle, sweet mint scent that isn’t overpowering. There’s a slight pink tint that helps neutralize grey or chapped lips and adds just a hint of color. The texture is thicker than Ole Henriksen’s Pout Preserve Peptide Lip Treatment, another favorite of mine, but in a way that feels more nourishing.

What really stands out is the hydration. This lip boost keeps my lips hydrated overnight without causing chapping. Compared to Rhode’s Peptide Lip Treatments and Peptide Lip Tint, which lean more glossy, the Peptide Lip Boost Plumping Lip Mask feels more treatment-focused. There is a tingle for the plumping effect, but it’s comfortable, and while I don’t notice a dramatic plump, it doesn’t irritate my lips at all.

I also appreciate the tube packaging. It’s far more convenient and hygienic than dipping into a pot. This has genuinely become one of my favorite lip products in my routine.

Did the Campaign Deliver?

Overall, Rhode is a brand I consistently enjoy watching. I’ve purchased their products since their first launch, and their marketing rollouts are always something I look forward to. The Snow Club campaign is a strong example of how thoughtful storytelling and cohesive visuals can elevate a launch beyond just the products themselves.

In this case, the Peptide Lip Boost Plumping Lip Mask fully lived up to the campaign hype, while the Caffeine Reset Sculpting Cream Mask remains a “maybe” for me (pending more reviews and consideration for sensitive skin).

As a brand, Rhode continues to be one of the few I genuinely anticipate, not just for what they release next, but for how they choose to tell the story.

Where do you personally draw the line between effective beauty marketing and overhype?

Your Skin, Your Formula

Skincare isn’t one-size-fits-all and that’s where serums shine. With the right formula, a serum can unlock your skin’s potential by giving it exactly what it needs, right when it needs it. It’s not about having a complicated routine; it’s about a smart one. Listen to your skin, start small and build from there.

What is your skin currently telling you and how could the right serum help support its needs?

Yes, that means eating dinner at a reasonable hour so your food can fully digest overnight — not late-night snacking. It also means making sure you’re doing your nighttime skincare routine so you’re not sleeping in makeup or the buildup of the day’s sweat and pollution. Prioritizing rest at night helps you wake up energized and more motivated to begin your day with intention.

Getting a full 8 hours of sleep is non-negotiable for your body and your skin. While you sleep, your skin goes into repair mode: cell turnover increases, stimulates collagen production and cortisol (your stress hormone) levels drop, which supports barrier function and reduces inflammation. Sleep if your skin’s natural glow-up window.

Mornings Are for Nourishing, Not Rushing

One of the best things you can do for your skin first thing in the morning is drink a glass of lemon water. It’s hydrating and packed with vitamin C, which supports collagen production and detoxification. Lemon water helps flush out toxins that build up overnight and improves your digestion.

Resist the urge to reach for coffee immediately. Your nervous system needs time to transition from rest to alertness. Starting with caffeine can spike cortisol, leading to jitters, energy crashes and even breakouts. Let your body wake up naturally with hydration and movement before stimulating it with caffeine.

15 Morning Habits for Glowy Skin and Mental Wellness

1. Drink Lemon Water: hydrates, detoxifies and supports digestion and skin clarity

2. Gratitude Practice: spend a minute listing things you’re grateful for to uplift your mood and lower stress

3. Meditate or Practice Breathwork: calms the nervous system and lowers cortisols

4. Journal for at least 5 Minutes: reduce stress, set intentions and process emotions

5. Daily Affirmations: nourish your mindset and elevate your mood

6. Make a To-Do-List: stay focused, reduce anxiety and organize your day

7. Dry Brush before Showering: exfoliates skin, stimulates circulation and supports detoxification

8. Face Cold Plunge: Soak in Ice Water for 10-30 seconds: stimulates circulation, tightens pores, reduces puffiness for a refreshed look

9. Do your Morning Skincare Routine: cleanse, hydrate, protect… make it a ritual, not a chore

10. Use a Gua Sha or Face Roller: de-puff, boost lymph flow and enhance skincare product absorption

11. Yoga: stimulate lymphatic flow and stretch out overnight stiffness

12. 15 Minute Walk: boost circulation, support vitamin D production and clear your mind

13. Exercise (Home or Gym): promotes blood flow, detoxifies through sweat and increases serotonin

14. Listen to a Podcast or Uplifting Music: stimulate your mind and shift your energy

15. Eat Breakfast: healthy fats, protein, fiber and antioxidants

Waking up early and starting your day with just a few of these healthy habits build a consistent rhythm that reduces stress, increases productivity and helps you feel more grounded. As a result, you’ll see it reflected in your skin: more clarity, glow and resilience over time.

Glowy skin is more than just good products, it’s a lifestyle.

What’s your favorite way to start the day that makes you feel good inside and out?

Supporting your skin starts right after cleansing. Toners and essences aren’t just extras… they’re essential for restoring balance, hydration and barrier health. By choosing the right formula for your skin type and layering mindfully, you’re settling the state for every product that follows to work better.

Have you ever noticed how your skin feels right after cleansing – tight, balanced or dry?

So I went down the rabbit hole researching the regulations, the misconceptions, the science and the global impact of Korean beauty.

K-Beauty Isn’t “Unregulated.” It’s Actually Known for Strict Standards

One misconception in Western beauty spaces is that Korean formulas are mysterious or loosely regulated. But South Korea has one of the most advanced and fast-moving cosmetic industries in the world. Their governing agency (similar to the FDA) has stringent safety, labeling, SPF testing and product registration requirements.

Korean beauty is also rooted in a “prevention over correction” philosophy, which is why so many formulas feel gentle, hydrating and barrier-supportive rather than harsh or aggressive.

If you translate the ingredients list, you do know what’s in the product. And the rise of global K-beauty retailers has made transparency even easier: INCI lists, patch testing guidelines and safety certifications are readily available.

K-Beauty Products That Became Global Bestsellers

Here are some Korean products that didn’t just sell, they reshaped global skincare trends:

1. COSRX Snail Mucin 96 Essence

The product that made snail mucin mainstream. Hydrating, repairing and loved for its ability to calm irritation.

2. Laneige Lip Sleeping Mask

A lip care icon. Overnight lip masks sky-rocketed after this formula became a cult favorite worldwide.

3. Sulwhasoo First Care Activating Serum

A luxury herbal serum rooted in traditional Korean medicine. Massive in Asia, now a global anti-aging staple.

4. Beauty of Joseon Relief Sun: Rice + Probiotics SPF 50

Lightweight, elegant sunscreens are a K-beauty signature and this one went viral for its texture and protection.

5. Glow Recipe Watermelon Glow Niacinamide Dew Drops

Playful, sensorial, and effective. Glow Recipe turned “glass skin” into a household phrase.

6. Innisfree Green Tea Seed Serum

One of the OG hydrating serums. Green tea from Jeju Island became a major trend because of this product.

7. Dr. Jart+ Cicapair Tiger Grass Color Correcting Treatment

Popularized centella asiatica (cica) and barrier-calming formulas for sensitive skin. Now everyone has a cica line.

K-Beauty Trends That Influenced the Entire Industry

1. Double Cleansing

Now standard practice: oil cleanse + foam cleanse originated in Korea and Japan.

2. Glass Skin

That translucent, hydrated, poreless glow became the global gold standard for “healthy skin.”

3. Essence Skin Layering

Light, watery layers of hydration instead of thick occlusives, now adopted by Western brands.

4. Fermented Ingredients

Korea spotlighted the power of fermented extracts for brightening, soothing and anti-aging.

5. Cushion Compacts

A Korean invention that inspired modern tinted sunscreens, CC creams and dewy foundations.

6. Mild, Barrier-Friendly Actives

Instead of jumping straight to high percentages, Korean formulas emphasize balance, calm and skin harmony.

Be Open: Beauty Is Global

My esthetician’s comment made me realize how easy it is to dismiss products simply because they’re unfamiliar. The reality is: every country has its own beauty philosophies, technologies, botanicals and innovations. French pharmacy skincare, Japanese SPF technology, Korean hydrating systems, American derm-led brands, we all offer something different.

Being open to beauty from around the world means more options, not more risk. Don’t be scared to experiment or mix philosophies. Your routine doesn’t need to be “K-beauty” or “Western,” it can be whatever your skin loves.

Curiosity creates better routines. Global beauty creates better products.

Your skin can benefit from all corners of the world and that’s the beauty of it.

What global beauty trends or products have made the biggest difference in your routine?

Exfoliation Done Right: A Gentle Reminder

Exfoliating is essential, but overdoing it or using the wrong method can lead to irritation and sensitivity. The most gentle option is enzyme-based exfoliant. Whether you’re dealing with breakouts, dullness or just want to boost your flow, there’s an exfoliant that can work with your skin, not against it.

How often do you exfoliate and have you noticed a difference in your skin?

But my skin hates to see a sale coming.

I love trying new products, but that means my routine becomes inconsistent and my skin doesn’t always appreciate that. I can tell the second I start switching things up too often: a little irritation here, a breakout there. It’s like my skin is screaming at me, “Can we stick with what we know?”

As the holidays approach, I’ve tried to slow down my impulse to buy everything that catches my eye. I use the Giftful app to save products I want to try next: I link the item, add a picture and let it sit there for at least a month. When I come back to it, I can usually tell whether it was a true “want” or just a “sale rush.” If I still love it, I’ll buy it. If not, delete. It’s my way of separating skincare curiosity from retail FOMO.

I still love the excitement of a new product: researching it, watching reviews, imagining how it might fit into my lineup. But I’ve realized that no matter how much hype there is, my skin doesn’t need everything. Taking time to read ingredient lists and understand how a formula might mix with my current products has saved me from so many unnecessary breakouts.

Now, when sales season hits, I focus more on restocking the products I already know my skin loves. The ones that consistently work, no surprises, no drama. I’ve learned that not every “deal” is worth the damage control.

Because at the end of the day, the best thing I can give my skin for the holidays is consistency, not a cart full of new serums.

What’s your biggest “holiday sale” weakness: limited-edition packaging, gift sets or discounts?

Cleansing with Confidence

A cleanser might seem like a simple step, but it’s a powerful role in your skin’s overall health. Whether you’re dealing with acne, dryness, sensitivity or oiliness, choosing the right formula can make a noticeable difference in how your skin looks and feels. By understanding the types of cleansers and what ingredients work best for your skin type, you can build a routine that supports, not strips, your natural barrier. Think of cleansing as a daily reset for your skin and a chance to clear away buildup and start fresh every morning and night.

Which type of cleanser works best for your skin and are you using the right one?

Dr. Shereene Idriss

Known online as the “Pillowtalk Derm,” Dr. Shereene Idriss turned her clinical insight into a digital skincare education hub long before launching her namesake brand, Dr. Idriss Skincare, in 2022.

Her brand embodies what she preaches: evidence-based, results-driven skincare. Each formula is designed with dermatologist oversight and tested on real patients in her New York office. One of her biggest successes was the Major Fade system, which sold out in its first launch and built a cult following on TikTok and Instagram.

Dr. Idriss continues to push for ingredient transparency and realistic skin goals, showing that medical-grade doesn’t have to mean inaccessible.

Hailey Bieber

When Hailey Bieber launched Rhode Skin in 2022, her vision was simple: glazed-donut skin for everyone. But what started as a minimalist edit of barrier-friendly products quickly became one of the most-watched beauty stories of the decade.

Rhode’s success has been defined by authenticity and performance. Bieber worked closely with top cosmetic chemists and dermatologists, including Dr. Dhaval Bhanusali, to perfect her peptide-rich formulas. The result? A brand that balances viral aesthetics with science-backed skincare.

Milestones of Success

• 2022: Rhode sold out within minutes of launch and amassed waitlists topping 700,000 people.

• 2025: Rhode announced its retail debut at Sephora on September 4, 2025, expanding across the U.S. and Canada. Within two days, the brand generated over $10 million in sales and captured ~2% of Sephora’s skincare revenue, according to YipitData.

• May 2025: e.l.f. Beauty acquired Rhode for approximately $1 billion, after the brand reached $212 million in annual net sales (per The Wall Street Journal).

Rhode’s Sephora rollout became one of the retailer’s most successful skincare launches of the year not just because of hype, but because of repeat customer loyalty and clinical efficacy.

Marianna Hewitt & Lauren Ireland

Before “influencer-founded brand” became a buzzword, Marianna Hewitt and Lauren Ireland set the standard. The duo co-founded Summer Fridays in 2018 with a clear mission: clean, uncomplicated skincare that looks good on your counter and feels even better on your skin.

Their first product, the Jet Lag Mask, went viral almost instantly… and not by accident. Both founders leveraged their deep understanding of digital storytelling and community engagement. Over time, they’ve collaborated with cosmetic chemists like Amanda Bell to refine formulations, ensuring the line delivers real results behind its minimalist branding.

Milestones of Success

• Summer Fridays became a Sephora bestseller within its first year, later expanding into global markets including the UK and Middle East.

• The brand has since raised Series A funding led by Prelude Growth Partners, solidifying its position as one of the most profitable influencer-founded beauty brands.

• Jet Lag Mask remains a cult favorite, consistently ranking among Sephora’s top-selling clean skincare products.

Not Just Pretty Packaging, The Founders backed by Skincare

What unites these founders (a board-certified dermatologist, a model-turned-mogul and two content pioneers) is a shared approach: merging education, credibility and emotional connection. Their success underscores a new beauty era where science meets storytelling and authenticity drives revenue as much as marketing.

As retail giants like Sephora continue to champion these brands, it’s clear that the future of skincare is being shaped by leaders who know their audiences, and their ingredients, better than ever.

In what ways do community and social media influence your skincare choices?

Clean makeup brands steer clear of harmful chemicals like PFAS, formaldehyde, parabens, synthetic fragrances, BHA, BHT, heavy metals and talc, opting instead for safer, plant-based ingredients and natural pigments. Tools like INCIDecoder and CosDNA help consumers decode ingredient lists and identify potential irritants or pore-clogging risks. By combining performance with purpose, these conscious formulas show that beauty can be luxurious, effective and kind to both skin and planet.

Your Clean Beauty Journey Starts Here

Clean beauty is a powerful choice for anyone looking to nourish their skin without compromise. By understanding the ingredients and values behind your products, you empower yourself to make smarter, healthier beauty decisions. Brands like True Botanicals, ILIA Beauty and OSEA Malibu prove that clean beauty can be luxurious, effective and ethically responsible all at once.

Now that you know how to decode skincare ingredients, what’s the first product you’re re-evaluating in your routine?

My Go-To Skin Foods

Lemon Water

It’s simple, but I swear by it. I start my morning with lemon water to wake myself up and set the tone for the day.

• Why it works: Lemons are rich in vitamin C, which supports collagen and detoxification. Hydration keeps your skin plump and supple.

Salmon Bowls

One of my favorite meals to cook is salmon over rice with tomatoes, asparagus, lemon, mushrooms and avocados.

• Why it works: Salmon is rich in omega-3 fatty acids, which help strengthen your skin barrier and keep moisture locked in. Also, avocados are full of healthy fats and vitamin E for elasticity. Tomatoes add lycopene, a powerful antioxidant that protects against UV damage. Asparagus and mushrooms bring in B vitamins and selenium (nutrients that help repair skin cells and fight free radicals). A squeeze of lemon helps with collagen synthesis thanks to vitamin C.

• Sometimes I even add ginger and turmeric in my bowls. They both have anti-inflammatory properties that can calm redness and irritation. Turmeric constraints curcumin, which can help reduce acne and even skin tone, while ginger boosts circulation.

Açaí Bowls

To be honest, I don’t have the biggest sweet tooth. Açaí bowls are the best healthy, semi-sweet dessert. I love topping mine with granola, strawberries, blueberries, honey and goji berries (colorful, salty and sweet, and packed with antioxidants).

• Why it works: Açaí and berries are loaded with polyphenols and vitamin C that protect the skin from environmental stressors. Honey adds natural antibacterial and humectant properties, keeping skin hydrated from within.

Other Skin-Boosting Favorites

Here are a few more I love to add in my meals:

• Greek yogurt: probiotics help balance the gut, which in turn balances the skin.

• Cucumber: high in water content and silica for plump, hydrated skin.

• Eggs: the amino acids in protein and biotin in yolks strengthen skin structure.

• Matcha: anti-inflammatory, reduces sebum and redness.

Beauty from the Inside Out

Good skincare doesn’t stop at your vanity. What you eat shows up on your skin, your mood and your energy. A consistent routine builds that healthy glow we all chase. Because your skin is a reflection of what you feed it: nourishment, hydration, balance and care.

If your skin had a favorite meal, what would it be?

Body Care Routine

When we think about skincare, the focus is usually on the face, but your body deserves just as much attention. A mindful, consistent body care routine can enhance your skin’s texture, support, circulation and turn everyday moments into acts of self-care. By choosing products tailored to your skin’s needs and layering them intentionally, you can elevate your body care game and unlock that all-over flow. Below, you’ll find a step-by-step ritual designed to help you feel good in your skin every day.

All Over Glow

Caring for your body is just as important as caring for your face. A thoughtful, consistent routine not only improves your skin’s appearance but also reconnects you to your sense of well-being. Whether you’re indulging in a full-body ritual on a slow Sunday or carving out 5 minutes after a busy day, these small habits build a strong relationship with your skin.

How do you make your body care routine feel intentional?